Trade Shows

Why exhibit at trade shows? Trade shows are a brilliant way to launch or to begin to grow the wholesale side of your business. They are the perfect opportunity to meet other publishers as well as potential customers and are an authentic environment in which to sell your brand (if, like me, you are not…

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What to consider when planning your homepage content

The homepage is the first page of your website that most of your customers will see. It is the first opportunity you have to ‘sell’ to them. It’s a big marketing tool, and with only a finite amount of time to keep people on your homepage, it should be clear, concise and encourage them to…

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How a web content plan can help you and where to begin

If you’re thinking about having a website built, or you’re having your website redesigned, then at some stage you need to think about the content you want to include. The content and imagery for your website are equally important as the design, so, rather than just putting something together last minute, why not take some…

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Hello and Welcome

As this is the first post on our new website, it seemed only right, that I put a few words together for you. Those of you that know me will be aware that writing is not my preferred choice of communication, I prefer to speak with people, it feels more natural and it’s easier to…

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